Construction Branding and Design Case Study — Abu Dhabi | CodeHub Soft Portfolio
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Case Study

Construction Branding and Design — Abu Dhabi Case Study

Branding and Design project for a Construction business in Abu Dhabi delivering +74% brand awareness

Abu Dhabi, UAE
Construction
2023
5 weeks
+74% brand awareness Key Result Achieved Branding and Design • Abu Dhabi

The Challenge

The Construction business in Abu Dhabi had grown significantly but its visual identity hadn't evolved — inconsistent branding across platforms, a logo that looked amateur next to competitors and no formal brand guidelines for the team to follow.

Our Solution

We delivered a complete brand identity system for this Construction business — starting with brand strategy and positioning, through to logo design, colour system, typography, brand guidelines and rollout across digital and print touchpoints.

The project was completed in 5 weeks from kickoff to delivery, with the client's team involved in weekly sprint reviews. All deliverables were tested against the agreed KPIs before final sign-off.

The Results

Brand valuation increased by an estimated 3.4x

Social media follower growth: +420% in 3 months post-rebrand

Partnership inquiries increased 280% after brand refresh

Technologies & Tools Used

This Branding and Design project for the Construction sector was delivered using the following platforms and technologies:

InDesign Photoshop Figma

Why This Project Succeeded

The success of this Construction project in Abu Dhabi came down to three fundamentals: clear KPI alignment before the first line of work was delivered, a disciplined methodology applied by our certified Branding and Design specialists, and a client team that understood the process and trusted the data.

CodeHub Soft has replicated this framework across 200+ projects in 7 countries. The result is consistent, documented growth — not one-off wins. Browse more Branding and Design case studies or contact us to discuss your project.

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Project Details

ServiceBranding and Design
IndustryConstruction
LocationAbu Dhabi
Year2023
Duration5 weeks
Result+74% brand awareness
CodeHub Soft