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Case Study

Hotel Google Ads — Doha Case Study

Google Ads project for a Hotel business in Doha delivering CPL -44%

Doha, Qatar
Hotel
2024
2 weeks
CPL -44% Key Result Achieved Google Ads • Doha

The Challenge

The Hotel business in Doha had a Google Ads account burning through budget with a 1.4x ROAS, poorly structured campaigns and no negative keyword management. Cost per lead was exceeding the customer's lifetime value.

Our Solution

We restructured the Google Ads account from the ground up — rebuilding campaign hierarchy, implementing exact-match intent targeting, eliminating 847 irrelevant negative keywords and setting up proper conversion tracking tied to revenue for the Hotel sector.

The project was completed in 2 weeks from kickoff to delivery, with the client's team involved in weekly sprint reviews. All deliverables were tested against the agreed KPIs before final sign-off.

The Results

CPA reduced by 43% while maintaining conversion volume

+320% more leads at same monthly budget

Google Shopping ROAS: 6.2x in month 3

Technologies & Tools Used

This Google Ads project for the Hotel sector was delivered using the following platforms and technologies:

Google Tag Manager GA4 Google Merchant Center

Why This Project Succeeded

The success of this Hotel project in Doha came down to three fundamentals: clear KPI alignment before the first line of work was delivered, a disciplined methodology applied by our certified Google Ads specialists, and a client team that understood the process and trusted the data.

CodeHub Soft has replicated this framework across 200+ projects in 7 countries. The result is consistent, documented growth — not one-off wins. Browse more Google Ads case studies or contact us to discuss your project.

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Project Details

ServiceGoogle Ads
IndustryHotel
LocationDoha
Year2024
Duration2 weeks
ResultCPL -44%
CodeHub Soft