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Case Study

Photographer Google Ads — New York Case Study

Google Ads project for a Photographer business in New York delivering +58% conv

New York, USA
Photographer
2023
3 weeks
+58% conv Key Result Achieved Google Ads • New York

The Challenge

The Photographer business in New York had a Google Ads account burning through budget with a 1.4x ROAS, poorly structured campaigns and no negative keyword management. Cost per lead was exceeding the customer's lifetime value.

Our Solution

We restructured the Google Ads account from the ground up — rebuilding campaign hierarchy, implementing exact-match intent targeting, eliminating 847 irrelevant negative keywords and setting up proper conversion tracking tied to revenue for the Photographer sector.

The project was completed in 3 weeks from kickoff to delivery, with the client's team involved in weekly sprint reviews. All deliverables were tested against the agreed KPIs before final sign-off.

The Results

Ad spend: $8,000/month generating $94,000 revenue

ROAS 5.1x sustained for 8+ consecutive months

Search impression share increased from 14% to 67%

Technologies & Tools Used

This Google Ads project for the Photographer sector was delivered using the following platforms and technologies:

Google Merchant Center Google Ads Google Tag Manager

Why This Project Succeeded

The success of this Photographer project in New York came down to three fundamentals: clear KPI alignment before the first line of work was delivered, a disciplined methodology applied by our certified Google Ads specialists, and a client team that understood the process and trusted the data.

CodeHub Soft has replicated this framework across 200+ projects in 7 countries. The result is consistent, documented growth — not one-off wins. Browse more Google Ads case studies or contact us to discuss your project.

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Project Details

ServiceGoogle Ads
IndustryPhotographer
LocationNew York
Year2023
Duration3 weeks
Result+58% conv
CodeHub Soft