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Case Study

Restaurant Google Ads — Sydney Case Study

Google Ads project for a Restaurant business in Sydney delivering +72% leads

Sydney, Australia
Restaurant
2023
3 weeks
+72% leads Key Result Achieved Google Ads • Sydney

The Challenge

The Restaurant business in Sydney had a Google Ads account burning through budget with a 1.4x ROAS, poorly structured campaigns and no negative keyword management. Cost per lead was exceeding the customer's lifetime value.

Our Solution

We restructured the Google Ads account from the ground up — rebuilding campaign hierarchy, implementing exact-match intent targeting, eliminating 847 irrelevant negative keywords and setting up proper conversion tracking tied to revenue for the Restaurant sector.

The project was completed in 3 weeks from kickoff to delivery, with the client's team involved in weekly sprint reviews. All deliverables were tested against the agreed KPIs before final sign-off.

The Results

Monthly revenue from Google Ads: $340,000

Quality Scores improved to 8/10 average

Wasted ad spend eliminated: saved $4,200/month

Technologies & Tools Used

This Google Ads project for the Restaurant sector was delivered using the following platforms and technologies:

Google Merchant Center Google Ads Google Tag Manager

Why This Project Succeeded

The success of this Restaurant project in Sydney came down to three fundamentals: clear KPI alignment before the first line of work was delivered, a disciplined methodology applied by our certified Google Ads specialists, and a client team that understood the process and trusted the data.

CodeHub Soft has replicated this framework across 200+ projects in 7 countries. The result is consistent, documented growth — not one-off wins. Browse more Google Ads case studies or contact us to discuss your project.

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Project Details

ServiceGoogle Ads
IndustryRestaurant
LocationSydney
Year2023
Duration3 weeks
Result+72% leads
CodeHub Soft