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Case Study

Dental Meta Ads — London Case Study

Meta Ads project for a Dental business in London delivering CPA -35%

London, UK
Dental
2023
3 weeks
CPA -35% Key Result Achieved Meta Ads • London

The Challenge

The Dental business in London was struggling to achieve profitable returns from Facebook and Instagram advertising. Generic creative, broad audiences and no retargeting strategy were producing a ROAS under 1.5x.

Our Solution

CodeHub Soft rebuilt the Meta advertising strategy for this Dental client — creating distinct cold, warm and hot audience layers, producing native-style creative variants and implementing the Conversions API for accurate iOS 14+ attribution.

The project was completed in 3 weeks from kickoff to delivery, with the client's team involved in weekly sprint reviews. All deliverables were tested against the agreed KPIs before final sign-off.

The Results

$0 to $280,000 monthly revenue driven by Meta Ads

Instagram Reels ads: 2.8M reach at $0.003 CPM

+290% increase in returning customer purchases

Technologies & Tools Used

This Meta Ads project for the Dental sector was delivered using the following platforms and technologies:

Meta Pixel Conversions API Advantage+

Why This Project Succeeded

The success of this Dental project in London came down to three fundamentals: clear KPI alignment before the first line of work was delivered, a disciplined methodology applied by our certified Meta Ads specialists, and a client team that understood the process and trusted the data.

CodeHub Soft has replicated this framework across 200+ projects in 7 countries. The result is consistent, documented growth — not one-off wins. Browse more Meta Ads case studies or contact us to discuss your project.

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Project Details

ServiceMeta Ads
IndustryDental
LocationLondon
Year2023
Duration3 weeks
ResultCPA -35%
CodeHub Soft