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Case Study

Dental Email Marketing — London Case Study

Email Marketing project for a Dental business in London delivering 42% open rate

London, UK
Dental
2023
7 weeks
42% open rate Key Result Achieved Email Marketing • London

The Challenge

The Dental business in London had a dormant email list of 4,200 subscribers they were sending monthly newsletters to — averaging 14% open rates, 0.8% CTR and zero automation sequences. Significant revenue was being left on the table.

Our Solution

We rebuilt the email marketing programme for this Dental client from scratch — cleaning the list, setting up Klaviyo with proper segmentation, building 8 automation sequences and implementing a weekly editorial calendar with rigorous A/B testing.

The project was completed in 7 weeks from kickoff to delivery, with the client's team involved in weekly sprint reviews. All deliverables were tested against the agreed KPIs before final sign-off.

The Results

Abandoned cart sequence: 34% recovery rate

Welcome series: 28% conversion to first purchase

Annual email-attributed revenue: $840,000

Technologies & Tools Used

This Email Marketing project for the Dental sector was delivered using the following platforms and technologies:

Mailchimp ActiveCampaign HubSpot

Why This Project Succeeded

The success of this Dental project in London came down to three fundamentals: clear KPI alignment before the first line of work was delivered, a disciplined methodology applied by our certified Email Marketing specialists, and a client team that understood the process and trusted the data.

CodeHub Soft has replicated this framework across 200+ projects in 7 countries. The result is consistent, documented growth — not one-off wins. Browse more Email Marketing case studies or contact us to discuss your project.

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Project Details

ServiceEmail Marketing
IndustryDental
LocationLondon
Year2023
Duration7 weeks
Result42% open rate
CodeHub Soft